Primetime pounces for world boxing clash

UK pay-per-view channel Primetime has acquired rights for the middleweight world title boxing bout between Sergio Martinez and Julio Cesar Chavez Junior.

The fight, scheduled to start at 2am UK time on Sunday, September 16, will be available on demand for £14.95 (€19.17/$23.58) to viewers in the UK and Ireland.

Primetime is available on the BSkyB and Virgin Media pay-television platforms, and is also available to view through the Primetimelive.co.uk website.

Primetime will also show preview programming of the fight that has been produced by US pay-television broadcaster HBO on the evening of the bout, which will take place in Las Vegas, USA.