Saran Media picks up Serie A rights in Eastern Europe

The Saran Media agency has acquired exclusive rights for Serie A, the top division of Italian football, in 14 Eastern European territories.

The deal covers Afghanistan, Armenia, Azerbaijan, Belarus, Estonia, Georgia, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Moldova, Tajikistan, Turkmenistan and Uzbekistan.

The agreement will run for three seasons, from 2018-19 to 2020-21.

Saran Media struck the deal with the IMG Media agency.

The contract includes live coverage and highlights of all matches across television, internet and mobile platforms.