Singtel broaden its football coverage in Singapore

Telco Singtel has acquired rights in Singapore to the English FA Cup, Dutch Eredivisie, and Chinese Super League via a deal with the IMG agency,

The duration of Singtel’s deal is unknown. IMG holds rights to the FA Cup – internationally, excluding Western Europe and the Middle East and North Africa – in a six-season deal, from 2018-19 to 2023-24. It holds international Eredivisie rights until 2021-22 and international CSL rights until the end of 2020.

Singtel will broadcast the rights on its mio Sports channel and will stream the rights via OTT service Singtel CAST.

The FA Cup will complement Singtel’s coverage of the English Premier League, to which it holds rights in the current cycle, from 2016-17 to 2018-19.