Sportradar and SportsGrid team up for US sports betting network

Sports media and data provider Sportradar has agreed an exclusive partnership with sports betting content producer SportsGrid to launch a free, 24-hour US sports-betting network.

The as-yet-unnamed service will combine Sportradar’s advertising and OTT technology with SportsGrid’s original programming to provide coverage and analysis of stats and odds across professional sports.

Sportradar last year teamed up with Fox Sports to provide viewers with data-driven coverage of US sporting events.