South Korean pay-television operator SpoTV has agreed a deal to carry MUTV, the in-house channel operated by English Premier League football club Manchester United.
The deal will run for three years, from 2013-14 to 2015-16.
SPOTV, operated by the Eclat Entertainment media company, was launched in 2010 and reaches about nine million households in Korea.
United’s group managing director, Richard Arnold, said that the club has 15 million followers in Korea.
Earlier this year, United acquired UK pay-television broadcaster BSkyB’s minority stake in MUTV to become the 100-per-cent owner of the club’s pay-television channel.