Hrvatski Telekom (Croatia)

The Croatian Football Federation (HNS) has moved fast to resell rights to the Croatian First Football League, agreeing a lucrative deal with Hrvatski Telekom less than a week after the termination of its agreement with Endorphin Magine earlier this month.

Croatian telco Hrvatski Telekom has furthered its backing of domestic football by agreeing multi-year deals with four First League clubs to cover their qualifying games for the Uefa Champions League and…

Aggressive bidding from telcos has helped Uefa substantially grow the value of its club competition rights in Bosnia and Herzegovina, Croatia, Macedonia, Montenegro and Serbia.

The aggressiveness of telco Telekom Srbija was a driving factor in increases in the value of the rights to the Uefa Champions League and Europa League in the Balkans.