International Olympic Committee (IOC)

South Korean electronics company Samsung will deliver Olympic content in virtual reality for the first time during the upcoming winter Youth Olympic Games in Lillehammer, Norway.

An eight-Games deal with Brazilian media group Globo has helped the International Olympic Committee lock in the gains of Rio 2016 for the long-term.

Brazilian media company Globo has been awarded rights for the Olympic Games by the International Olympic Committee through to 2032.

The European Broadcasting Union’s chances of winning the rights to the Olympic Games from 2018 to 2024 were undermined by two internal splits, TV Sports Markets understands.

Canadian public-service broadcaster CBC paid a small increase to extend its deal with the International Olympic Committee to cover the 2022 and 2024 Games.

Fox’s deal to sublicense rights to the 2016 Olympic Games in Turkey to the Saran Media agency marks the end of its failed experiment with sport in the Turkish market.

Another public-service broadcasting union lost its grip on Olympic Games rights following deals signed by the International Olympic Committee late last month.

Interview with Timo Lumme, the International Olympic Committee’s director of television and marketing, on Olympics rights deals signed in Asia, Mena and sub-Saharan Africa.

Audiences for the Olympic Games will not fall across Europe following the new long-term deal with the Discovery Communications media group, the International Olympic Committee told TV Sports Markets this week.

Interview with Timo Lumme, managing director of television and marketing services for the IOC, on the committee’s €1.3bn pan-European deal with Discovery Communications.

The International Olympic Committee has said it received more than 10 bids in the auction that resulted in US media and entertainment company Discovery Communications and its pan-European sports broadcaster Eurosport acquiring television and multi-platform rights in a host of European markets for four editions of the Olympic Games, from 2018 to 2024.

US media and entertainment company Discovery Communications and its pan-European sports broadcaster Eurosport have acquired television and multi-platform rights in a host of European markets for four editions of the Olympic Games, from 2018 to 2024, in a deal valued at €1.3bn ($1.46bn).

The International Olympic Committee has launched a tender process for the sale of the broadcast rights to the 2018 and 2020 Olympic Games for all European territories, with the exception of France and the UK.

The International Olympic Committee plans to launch its new Olympic channel in April 2016, just months before the summer Olympic Games in Rio de Janeiro.

The International Olympic Committee expects to increase the value of its European media rights despite the gloomy economic outlook across much of the continent.

Interview with Timo Lumme, the IOC’s managing director of television and marketing, about the launch of its European tender for the 2018 and 2020 Olympic Games, and its advisory deal with IMG Events & Media.

The International Olympic Committee has appointed the IMG agency for consultancy services related to the European broadcast rights tender for the 2018 winter Olympic Games and 2020 summer Games, with the process set to launch on May 11.

The International Olympic Committee has said it holds no plans to drive an extended roll out of ultra high-definition 4K coverage for the 2016 summer Games in Rio de Janeiro.