Lega Serie A

The bidding for the international rights to Italian football’s Coppa Italia and Supercoppa is seen by many as a battle by proxy between the two major Middle Eastern pay-television operators: Abu Dhabi Media and beIN Sports.

The competitive dynamics of a booming sports media-rights market explain why Italian football is enjoying solid growth, despite still having largely failed to resolve problems such as crowd violence, match-fixing and poor-quality stadiums.

The surprise decision of the Italian antitrust authority to launch an investigation into the live rights deals for Serie A will reopen the question of why the league ignored the outcome of its own auction in June 2014.

Marco Brunelli, director general of Italy’s top football league, Lega Serie A, on the league’s recent rights cycle and plans for expansion of coverage at home and abroad in the next three years.

Marco Bianchi, president of the B4 Capital agency, this week told TV Sports Markets that his company’s aggressive bid to win the international rights to Italy’s Coppa Italia and Supercoppa showed that Italian football was far healthier than some critics have suggested.

Italian pay-television broadcaster Sky Italia has acquired domestic rights for Serie B, the second division of football in the country.

Italian pay-television broadcaster Sky Italia said this week that it was “concerned and frustrated” that a continuous flow of negative developments in Serie A was undermining the credibility of the league.

Pan-regional sports broadcaster Eurosport is thought to be paying a strong rights fee for Major League Soccer rights across Europe, excluding the UK, in its four-year deal agreed last week.

Interview with Jacques Raynaud, executive vice president of sports channels and advertising sales, Sky Italia, on the recent financial crisis which caused two Parma matches to be cancelled.

The Foundation for General Mutuality in Professional Team Sports responds to questions about reported abuses of Serie A media-rights income destined for youth and grassroots football and infrastructure projects.

Italy’s Lega Serie A will initiate private negotiations with bidders for media-rights packages in relation to the Coppa Italia and Supercoppa Italiana club football competitions.

Italy’s Lega Serie A has issued a tender for the broadcast rights to the Coppa Italia and Supercoppa Italiana club football competitions for the three seasons spanning 2015-16 to 2017-18.

Italy’s Serie A agreed deals covering free-to-air highlights, internet and mobile highlights and clip rights for the next rights cycle, from 2015-16 to 2017-18, in deals agreed just before Christmas.

Experts point to a number of factors, other than incumbency advantages, which made MP & Silva the overwhelming favourite to retain the international rights to Serie A this month.

Italy’s Lega Serie A and its media adviser Infront Sports & Media can point to a near 60-per-cent increase in the value of the league’s international rights to claim that this month’s sales process was a success, despite drawing only three bids.

Last week’s Serie A rights-sharing deal between Italian pay-television operators Mediaset Premium and Sky Italia does not appear to presage a wider truce between the two companies, including a sharing of Uefa Champions League rights.

The 20 clubs of Italy’s Serie A are trying to pick the best possible combination of bids from a rights auction marked by an extraordinary degree of tactical bidding that has thrown the process into confusion.

The International Ice Hockey Federation this week secured a strong increase in the value of the media and marketing rights to its World Championship, but some experts believe it could have earned even more.