Major League Baseball (MLB)

Major League Baseball agreed media rights deals with Chinese digital platforms Bilibili and Kuaishou for this year's ongoing postseason games

Social media platform to aid in fan engagement around playoff contests

Adoption continues to grow for league's out-of-market streaming service

Major League Baseball has agreed a five-year media rights deal with the BBC, the UK public broadcaster

Viewership falls by nearly half for return engagement in Iowa

Club to impose cap on season ticket sales for first time in franchise history

Baseball midseason showcase retains mark as top All-Star Game in US sports

Elements of All-Star Game event drop in viewers, but are still historically strong

Streaming momentum seen last year continues into start of 2022 season

Games to be shown in more than 182 countries on Google-owned platform

League once again carves out an exclusive streaming rights package

Slotting of planned Scherzer debut on streaming service has roiled team's fans

Pay-television broadcaster beIN Media Group has extended its rights deal in France for Major League Baseball. MLB was first broadcast in France by beIN when it aired the 2014 World Series

Helbiz Media, a division of US-based micro-mobility company Helbiz, has added to its North American sports rights portfolio in Italy by agreeing a deal with Major League Baseball

Flagship out-of-market streaming product returns for new season

League extending its presence further on direct-to-consumer streaming platforms

Exclusive package of games to air on Apple TV+ streaming service

Operator of Bally Sports RSNs issues downbeat earnings report