State-owned broadcaster Mediacorp has extended its rights deal in Singapore for the Asean Football Federation (AFF) Championship to cover the impending edition of the national teams tournament
The increased valuation for World Cup rights in Singapore is a good result for Fifa and Infront given that the market's cross-carriage regulation eliminated competition for the rights.
The Asean Football Federation has renewed an agreement with sports betting and data services company Sportradar for the Suzuki Cup national team tournament, which gets underway on Sunday
Mediacorp, Singapore's state-owned broadcaster, has acquired the media rights to the Tokyo 2020 Paralympic Games after striking a deal with Singapore-based marketing agency Reddentes Sports
The Dentsu agency got off to a good start in its 2020 and 2022 Olympics rights sales in Southeast Asia, striking a deal in Singapore that delivered a fee increase and avoided a repeat of the fraught negotiations for Rio 2016.
Singaporean media company Mediacorp has secured rights to the 2020 summer Olympic Games and 2022 winter Olympic Games, both of which will be held in Asia