Mediacorp

Latest Features

The Dentsu agency got off to a good start in its 2020 and 2022 Olympics rights sales in Southeast Asia, striking a deal in Singapore that delivered a fee increase and avoided a repeat of the fraught negotiations for Rio 2016.

Singaporean media company Mediacorp has secured rights to the 2020 summer Olympic Games and 2022 winter Olympic Games, both of which will be held in Asia