TEAM Marketing

There are two truisms in the sale of sports media rights which at first glance appear difficult to reconcile. One is that every market has a unique set of characteristics and the value earned is contingent upon those characteristics at the moment the rights are sold. The other is that the early deals in a market-by-market sales cycle create a psychological benchmark which affects how sales in the following markets play out.

Mediapro’s accusation of impropriety in the Uefa Champions League tender process in France has cast a cloud over a record rights-fee outcome for Uefa in the country. But the agency’s threat to take Uefa to court may not be credible, industry experts told SportBusiness Media.

Competition to create effective digital offerings in the US drove a hike in value for Uefa’s club competitions for the 2021-22 to 2023-24 cycle. CBS overcame strong opposition to surprise the market in acquiring English-language rights, while Univision renewed its high-performing Spanish-language rights.

Broadcast rights in France to the Uefa Champions League will return to pay-TV broadcasters Canal Plus and beIN Sports during the 2021-24 cycle after the duo emerged victorious in the rights auction

The invitation to tender process for broadcast rights in France to the Uefa Champions League, Europa League and new-third tier Europa Conference League during the three-season cycle from 2021-22 to 2023-24…

BT’s huge outlay for Uefa club competition rights in the 2021-24 cycle was driven by the UK telco's need to retain a viable sports broadcasting proposition.

UK telco BT has retained exclusive, multi-platform rights to the Uefa Champions League and Europa League for the 2021-24 cycle, it said Friday

An invitation to submit offers has been launched in Russia for broadcast rights to the Uefa Champions League, the Europa League and the new third-tier Europa Conference League covering the 2021-22 to 2023-24…

An invitation to submit offers (ISO) will soon be launched in the US market for rights to the Uefa Champions League, the Europa League and the new third-tier Europa Conference League covering the 2021-22…

Broadcast rights in France to the Uefa Champions League and Uefa Europa League will hit the market next month as the Team Marketing agency begins the sales process for the 2021-22 to 2023-24 cycle

Indonesian media company Elang Mahkota Teknologi (Emtek) has agreed a two-season deal with Uefa for Champions League and Europa League rights, which became available after the collapse of the rights-holder’s deal with the Futbal Momentum Asia agency.

Uefa will go to market later this year with the rights to the Champions League and Europa League under pressure from Europe’s top clubs to at least maintain the kind of growth it enjoyed in the current cycle. But there are reasons why that will be a massive challenge.

Uefa and Team Marketing are close to finding a new home for the Champions League and Europa League in Indonesia

The beIN Media Group has so far been the main beneficiary of the DAZN Group’s decision to delay the launch of its OTT service in Southeast Asia.

The value of Uefa club competition rights in Ukraine has decreased drastically after Media Group Ukraine and telco Volia jointly acquired rights to both the Champions League and the Europa League

Uefa club competition media rights will be shared between Media Group Ukraine and telco Volia for the next three seasons, from 2018-19 to 2020-21

Chinese state broadcaster CCTV is in discussions to renew rights to three of its most important football properties: the Uefa Champions League, Germany’s Bundesliga and Italy’s Serie A.

Pay-television operator StarTimes has acquired a host of European and African football properties in sub-Saharan Africa over the past two months, taking advantage of Kwesé TV’s continuing financial pr…