American Football
In Focus: National Football League
SportBusiness Media takes a deep dive into the numbers driving the NFL's commercial success.
TSN and Genius Sports air augmented NFL feeds on TSN+
As part of TSN's recent launch of its streaming service, TSN+, the broadcaster has announced augmented game feeds of its National Football League coverage during the playoffs and Super Bowl together with…
Sport1 acquires XFL rights in German-speaking countries
German sports broadcaster Sport1 has acquired rights to the United States’ newest professional American football league, the XFL, in Germany, Austria and Switzerland for the next two years.
CFP championship sets new low with TV audience of 17.2m viewers
Blowout victory by Georgia proves to be significant audience drag
ProSiebenSat.1 extends European League of Football rights to 2026
Media group ProSiebenSat.1 will continue to broadcast the European League of Football in Germany until at least 2026 after extending its rights agreement with the gridiron football league.
ProSiebenSat
NFL reaps benefit of growing fandom in DACH with RTL and DAZN deals
The NFL is understood to have more than doubled its media rights income in Germany, Austria and Switzerland, capitalising on intense competition amid the league's snowballing popularity across the region.
Prime Video adds alternate ‘TNF’ stream with ‘The Shop’
Prime Video announced it will collaborate with Uninterrupted's Emmy-award winning show The Shop as part of an alternate stream offering for the National Football League's Thursday Night Football.
NFL secures increase in Sweden and Finland with TV4 Media deal
TV4 Media’s deal spans the current 2022 season, which started on September 8, and ends with the season-ending Super Bowl in February 2025.
ESPN has best college football opening weekend since 2016
ESPN announced its most-watched kickoff weekend of college football since 2016 and second-best since 2009 after airing 17 games across ABC, ESPN, ESPN2, and ESPNU
DAZN strikes NFL renewals in Canada and DACH, free-to-air in DACH moving to RTL
Sports streaming platform DAZN has renewed its NFL rights in Canada from the forthcoming season onwards as well as in Germany, Austria and Switzerland from 2023
Sportsman founder Krohne among new investors in European League of Football
Media and sports entrepreneur Thomas Krohne has been named as one of three executives who have acquired a circa 8-per-cent stake in American football organisation the European League of Football
ELF to receive US exposure with Next Level Sports & Entertainment
Next Level Sports & Entertainment has agreed a deal with the European League of Football to cover the American football competition in the US market
USFL draws 1.52 million viewers for championship game
The rebooted United States Football League drew an average domestic audience of 1.52 million for its inaugural championship game, with the audience peaking at 1.834 million on the Fox network
ELF strikes streaming deals with Eleven in Italy and Southeast Asia, iQiyi in China
The European League of Football (ELF) has announced media rights agreements with Chinese streaming platform iQiyi in China and international streaming platform Eleven across Italy and Southeast Asia
European League of Football strikes deal with Hungary’s Network4
The European League of Football has secured a new broadcaster in Hungary after striking a deal with media group Network4.
The American football league, which is led by former ProSiebenSat
XFL completes global media rights agreement with Disney, ESPN
Deal for spring football league builds in part on successful Hollywood career of Dwayne "The Rock" Johnson
Germany’s American football league finds new home in Sportdeutschland.TV
Online streaming service Sportdeutschland
Saran to follow Istanbul Rams’ European League of Football debut
The Saran Media Group agency has acquired rights to the European League of Football in Turkey, as the Istanbul Rams prepare to make their debut in the American football competition for the 2022 season