Basketball

Basketball
Media

The highly anticipated NCAA women's basketball Elite Eight matchup between Iowa and Louisiana State drew a record 12.3 million viewers on ESPN, eclipsing the record of 9.9 million during last year's clash between the same teams.
Basketball
Media

New Zealand’s National Basketball League (NBL) has claimed what it believes is a world-first, with a weekly match to be streamed live globally on social media platform TikTok during the 2024 season.
Basketball
Data

Sportradar and the National Basketball Association have launched an in-play betting function on NBA League Pass through Sportradar's over-the-top technology emBet
Basketball
Events

CBS Sports and TNT Sports are not concerned about a potential viewership dip at this year's NCAA men's basketball tournament after last year's lowest-performing championship game and an absence of star…
Basketball
Media

DAZN has followed up its 10-year deal to distribute NFL Game Pass with a similar agreement to carry the International Basketball Federation’s (Fiba’s) Courtside 1891 basketball OTT streaming platform globally.
Basketball

The National Basketball Association’s next round of domestic rights deals seems certain to look very different to those of the last two decades, as streaming technology and changing user behaviour drive change in the US media market at an unprecedented pace.
Basketball
Media

The National Basketball Association has struck a multi-year deal with Amazon Prime Video in Mexico to livestream more than 50 regular-season and playoff games.
Basketball
Events

France’s importance to the NBA is growing with a media tie-up in the country among the latest initiatives off the back of an annual regular-season game and the success of French rookie Victor Wembanyama’s debut season.
Basketball
Finance & Law

Mark Cuban said the changing media landscape in the United States contributed to his decision to sell his majority stake in the National Basketball Association's Dallas Mavericks
Basketball
Data

Fiba has announced a major expansion to its long-term agreement with Genius Sports, with the deal to provide leagues and national federations with access to an AI-powered automated player tracking system for the first time.
Basketball

The NBA has secured a slight uplift for its media rights in the UK thanks to its domestic broadcast partner, Warner Bros. Discovery, stepping up in the absence of competition.
Basketball
Media

Endeavor Streaming, the streaming subsidiary of the Endeavor sports and entertainment agency, has agreed a deal with audience engagement platform LiveLike to improve the fan experience offering of the EuroLeague TV direct-to-consumer service.
Basketball

The NBA has reinforced its position as the most valuable sports league in the Philippines with increased revenues through two-year deals, with an option for a third year, with Cignal and Setanta Sports.
Basketball

The NBA secured new deals with DAZN and ProSiebenSat.1 for three years in the DACH region at a slight decrease after DAZN opted to renew only in Germany.
Basketball

Sky Italia’s three-year renewal cements the NBA’s position as a major sports property in the country, though the lack of competition in the market led to no increase in rights fee on the previous deal.
Basketball
Finance & Law

A spate of local market National Basketball Association team media rights will hit the market next year after the league and Diamond Sports Group, the largest owner of regional sports networks (RSNs),…
Basketball
Media

BeIN Sports has renegotiated its media rights contract in France with the National Basketball Association (NBA) to ensure all matches of Victor Wembanyama's San Antonio Spurs are shown live by the pay-television…
Basketball

Telefónica has reduced its spend on NBA rights in Spain over the next two seasons, driving the price down thanks to an absence of competition for basketball rights in the country.