Basketball
IMG Arena expands virtual content offering with Euroleague Instant Legends
IMG Arena, the sports betting arm of the IMG agency, has added more virtual content for betting operators with the launch of a new Euroleague Basketball product
Nets’ Big 3 leads to immediate ratings spike for YES Network
The Brooklyn Nets' formation of a superstar Big 3 in James Harden, Kyrie Irving and Kevin Durant has led to an immediate ratings spike for regional sports network YES Network
DirecTV extends EuroLeague rights in South America, Caribbean
Euroleague Basketball has agreed a renewal with pay-television broadcaster DirecTV Latin America that guarantees continued coverage of the EuroLeague competition in South America and the Caribbean
Tencent resumes live streaming of Rockets games
Chinese streaming giant Tencent showed a live Houston Rockets game on Monday for the first time since the Daryl Morey controversy in October 2019
NBA floats League Pass option in beIN renewal talks in France
The National Basketball Association entertained the possibility of going exclusively direct-to-consumer in France as a way of counterbalancing a lack of competition in its latest renewal with pay-television broadcaster beIN Sports, SportBusiness Media understands.
NBA, SiriusXM expand partnership to include additional streaming rights
The National Basketball Association and leading US satellite and digital radio network SiriusXM have expanded their partnership to include additional streaming rights
Tencent drops 76ers broadcasts in protest against Morey appointment
Chinese digital giant Tencent has stopped live streams of games by the NBA's Philadelphia 76ers due to their appointment of Daryl Morey as president
Lakers and Curry top NBA social media charts in China
The LA Lakers was the most popular NBA team, and Stephen Curry the most popular NBA player, on Chinese social media in 2019-20, according to digital media specialist Mailman's annual NBA Red Card report
Globo extends NBA rights, Brazilian basketball league ‘issues Band legal claim’
Media group Globo has extended its deal for pay-television rights in Brazil to North American basketball’s NBA.
NBA rights retained by beIN Sports France until 2024
North American basketball’s NBA will continue to be shown in France on pay-television broadcaster beIN Sports until 2024 thanks to a new agreement announced today (Friday).
Band extends NBA rights deal in Brazil
Brazilian commercial broadcaster Bandeirantes has agreed a multi-year extension to its free-to-air rights deal with the NBA, as the North American basketball league’s 2020-21 season prepares to tip off.
Euroleague Basketball seals Central Asia coverage in Setanta deal
Euroleague Basketball has agreed a media-rights deal in Ukraine and Central Asia until the 2022-23 season with pan-regional broadcaster Setanta, having previously been without coverage in the region
NBA G League, Overtime strike Ignite content partnership
The National Basketball Association G League and digital sports media network Overtime have struck a content development partnership to create unique daily video material including game, event and behind-the-scenes…
Sportradar and Australia’s NBL agree rights distribution, OTT deal
Australia’s National Basketball League has entered into a ‘multi-year’ agreement with sports data and content supplier Sportradar commencing in the middle of January 2021.
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Band ‘edges closer’ to NBA renewal in Brazil
Brazilian commercial broadcaster Bandeirantes is thought to be close to agreeing a renewal for free-to-air rights to North American basketball’s NBA.
Genius Sports signs exclusive 10-year deal with Polish basketball
Sports data and technology company Genius Sports Group has entered into a new 10-year agreement with the Polish Basketball League (PLK) and Polish Basketball Association (PZK) to serve as their exclusive…
Sacramento Kings expand digital presence with Discord partnership
The National Basketball Association's Sacramento Kings have expanded their digital presence by debuting a server on leading gaming chat platform Discord
British Basketball League nets domestic TV deal as Sky back on board
The British Basketball League has been buoyed by the return of a rights deal with a domestic broadcaster in a two-year agreement with pay-television broadcaster Sky