HomeFootballChina

Premier League value falls in China as new market reality kicks in

(Catherine Ivill/Getty Images)

The value of the English Premier League’s streaming rights in China has fallen by more than 80 per cent as the country’s sports rights market continues to deflate.

You need to have a subscription to access this content

If you would like more information on our Media product please contact our sales team

Already have an account? Sign in here

Related Articles

Football
Asia

The Premier League’s latest round of rights sales in Apac is considered a major success, despite a substantial drop in overall value due to the collapse in the market in China.
Football
China

The value of Premier League internet rights increased hugely in deals in China, but the value of digital clips in the UK remained flat in this week’s deal with Sky.

Related News

Football
Spain

The Spanish Football Federation (RFEF) has launched an invitation to tender process for its video assistant referee (VAR) services
Football
Brazil

Brazilian influencer Casimiro has revealed that he will be streaming coverage of this year’s Fifa Women’s World Cup.
Football
Italy

In an exclusive interview with SportBusiness, Serie A chief executive Luigi De Siervo says his league “will finally get what we deserve from the market” in the league’s next media rights cycle from 2024-25 onwards.
Football
USA

Ahead of the National Women's Soccer League's 11th season, commissioner Jessica Berman lauded a 20-per-cent increase in season ticket memberships across the league and record tickets already sold for the…

Most recent

Cricket
United Kingdom

Sky Sports acquired exclusive rights to the inaugural season of the Women’s Premier League after deciding, for now, to agree a one-year deal rather than make a long-term commitment.
Football
Germany

Commercial broadcaster Sport1 struck an eleventh-hour deal with Sky Deutschland for Formula 1 highlights in Germany, ensuring there will be regular free-to-air coverage of the motor racing series in the market throughout 2023.
Cricket
India

Legends League Cricket is already the second most-watched T20 property in India, according to Raman Raheja, its co-founder and chief executive.
Tennis
Europe

Sky pounced on its opportunity to take ATP Tour and WTA Tour rights on an exclusive basis across the UK, Ireland, DACH and Italy, but was almost beaten to the package by Netflix.