Serie A banks on longer deals and in-house team for Q1 2023 media sales

(Jonathan Moscrop/Getty Images)
(Jonathan Moscrop/Getty Images)
Italy’s Serie A will be banking on several factors to increase the value of its global media rights from the current level, but the opportunity to strike media rights deals for longer than three seasons will likely be the most influential.

You need to be a SportBusiness Media subscriber to view this content

Talk to our team of experts to learn more about the benefits of subscribing

Already have an account? Sign in here

Read this next

Football

Serie A picks up pieces as global media rights revenue falls 14 per cent

3 Dec 2021
Football

Fifa to exceed $3bn media-rights target for 2018 World Cup sales

22 Jun 2018
Football

De Siervo: Melandri changes could help Serie A double international income

3 Aug 2022
Football

Serie B's Balata: Fifa/Uefa 'gigantism' harms domestic league revenues

31 Jan 2024
Football

Lega, Infront, Mediaset and Sky exonerated over Serie A sales

20 Jan 2017