Italy
DAZN, Mediaset extend Serie A ad sales deal
DAZN has extended its contract with the Mediaset-owned Digitalia 08 for advertising sales around the subscription broadcaster’s live coverage of Italian football’s Serie A.
Serie B’s Balata: Fifa/Uefa ‘gigantism’ harms domestic league revenues
Mauro Balata, president of Italy’s second football division, Serie B, has called on football’s governing bodies to be more aware of the negative impact their constant expansion of competitions has on the value of domestic leagues.
Sinner serves up record Australian Open audience in Italy
The Australian Open drew a record television audience in Italy as Jannik Sinner became the country's first male grand slam champion in 48 years
LaLiga rights bids due next week in Italy, Portugal
Broadcasters in Italy and Portugal interested in acquiring rights to LaLiga from next season onwards must lodge their offers by midday (CET) on January 9, SportBusiness understands
DAZN, Telecom Italia ‘strike long-term Serie A distribution renewal’
DAZN and Telecom Italia are thought to have renewed their Serie A distribution agreement, a key deal for the rollout of the subscription broadcaster’s live coverage of the Italian top flight.
Serie B persists with non-exclusive rights model, 2024-27 tender imminent
Lega Nazionale Professionisti Serie B (LNPB), the organising body of the second tier of football in Italy, is working on the final details of its domestic rights invitation to tender for the next three-year…
Sky Italia renews NBA at flat fee in three-year deal
Sky Italia’s three-year renewal cements the NBA’s position as a major sports property in the country, though the lack of competition in the market led to no increase in rights fee on the previous deal.
Debt-ridden Italian clubs opt for safety, with DAZN shouldering risk
Serie A clubs, in accepting a total of €900m per season from DAZN and Sky Italia for five seasons, opted for guaranteed rights fees in the face of their high operational losses and debts.
Serie A CEO defends new domestic TV deal, talks up piracy fight and international plans
Luigi De Siervo, chief executive of Lega Serie A, has hit out at critics who claimed the recent €4.5bn ($4.8
Mediaset beats Rai to retain Coppa Italia rights to 2027
Mediaset, the commercial broadcaster, has defeated its public-service rival Rai in the battle for domestic rights to Italian football's knockout Coppa Italia
Rai, Mediaset remain in private talks over Coppa Italia rights
Lega Serie A is set to begin private negotiations with public-service broadcaster Rai and commercial broadcaster Mediaset over rights to the Coppa Italia and Supercoppa Italiana for the three-year period covering the 2024-25 to 2026-27 seasons.
Serie A to stay on DAZN-Sky screens to 2029, new €4.5bn deal boosted by revenue-share
Lega Serie A clubs today (Monday) accepted the new domestic media rights offer on the table from incumbents DAZN and Sky, which represent a slight drop on the current cycle and a similar fee to the one…
DAZN secures women’s Serie A pay-TV package
DAZN has doubled down on its women’s football content in Italy and international markets after being awarded the pay-TV rights package to the Serie A Femminile.
Serie A teams up with government to sell ‘best of Italy’ during international broadcasts
Lega Serie A has stepped up its internationalisation plans by teaming up with the Ministry of Foreign Affairs and International Cooperation (Maeci) and the Italian Trade Agency (ICE) on a project promoting…
Fite nets first football rights deal in Europe
Streaming platform Fite has secured exclusive rights to the AFC Champions League for two seasons in the UK and Ireland, Belgium, France and the Netherlands, more than a year after its proposed deal for…
Infront bolsters cycling portfolio with broad Tour of the Alps remit
Infront has struck an extensive five-year deal to commercialise the Tour of the Alps, the elite men's road cycling event on the second-tier UCI ProSeries
United Rugby Championship lands on Sky Italia for first time
Sky Italia, the pay-television broadcaster, is to show the United Rugby Championship for the first time, after picking up rights for the next two seasons
De Siervo again touts Serie A broadcast platform amid rights impasse
Lega Serie A chief executive, Luigi De Siervo, has reiterated that broadcasters must meet the organisation’s valuation for its next cycle of domestic rights, adding that if a solution isn’t found it is “much more likely” that it will proceed with the launch of an in-house platform.