O’Neal signs multi-year extension with WarnerMedia in expanded role
Turner Sports parent WarnerMedia has resigned Shaquille O’Neal to a multi-year contract extension, keeping the popular broadcaster with the company’s stable of networks in a significantly expanded rol…
ESPN seals Little League rights extension
ESPN will continue to air the Little League World Series, one of the foremost events in US youth sports, through 2030, as part of a newly signed, eight-year contract extension
Mariners, Root Sports deploy series of production enhancements
Major League Baseball’s Seattle Mariners and local television partner Root Sports have debuted a series of production enhancements typically reserved for national-level broadcasts.
Nascar debuts dedicated channel on Motorsport.tv
Nascar has debuted a dedicated channel on Motorsport
Amazon gains local streaming rights for Sounders FC
Online retail and streaming video giant Amazon has struck a three-year rights deal with Major League Soccer’s Seattle Sounders FC, extending the company’s growing interest in regional sports rights.
MLB sets several streaming records in season restart
Major League Baseball said it has set several new league records for streaming of its live games during the start of the amended 2020 regular season
Disney streaming results present rare bright spot for company
The Walt Disney Co.’s streaming success during the last quarter, in part through ESPN+, help counter what was otherwise a historically poor quarter for the company.
NBA creates betting-focused telecasts
The National Basketball Association has created an alternate broadcast option devoted to sports betting within its suite of video platforms
NHL, NBA restart play to strong US audiences
Both the National Hockey League and National Basketball Association returned to play after delays of more than four months due to the Covid-19 pandemic and generated strong ratings among American television…
Enlarged NBA-Yahoo Sports deal includes new virtual reality rights
The National Basketball Association has struck a renewed and enlarged multiyear marketing and content agreement with Verizon Media-owned Yahoo Sports that will see the company deploy NBA games in virtual…