Analysis

Speculation is mounting that Singapore’s two rival pay-broadcasters may bid jointly for the English Premier League rights when they come on the market.

Fifa believes that the lessons learned from the limited mobile coverage of the 2006 World Cup finals in Germany have left it well-placed to exploit the technology at next year’s World Cup finals in South Africa.

Football: Indonesian pay-broadcaster Telkomvision acquired a package of Serie A rights for the 2009-10 season in a one-year deal with the MP&Silva agency, renewing an existing deal

Baseball: Pan-regional broadcaster Eurosport acquired the rights for next month’s 2009 Baseball World Cup in a deal with the International Baseball Federation.

Lega Calcio, is up almost €1.6 billion ($2.3 billion) after the first hand in a game of high-stakes poker with the Italian antitrust authority.

YouTube, the Google-owned user-generated content platform that stands accused of internet piracy by some of sport’s major rights-holders, is proving increasingly popular as a distribution platform for minor sports.

The IAAF has returned to the European Broadcasting Union in its attempts to find a buyer for the European media rights for its events for the next four-year period.

Germany’s Bundesliga and martial arts’ Ultimate Fighting Championship are among only a handful of sports rights properties to have avoided major rights-fee cuts in the UK following Setanta’s collapse.

Premier League faces another potentially wearying battle with competition regulators over the rules governing its next domestic media rights auction.

The return of Lance Armstrong to this year’s Tour de France looks to have played a key role in driving strong television audiences on both sides of the Atlantic.

Network Ten said that its new sports channel, one of a rare breed of free-to-air sports channels, is doing better than expected in the three and a half months since its April launch.

UK horseracing achieved its goal in securing over 90 days of racing on terrestrial television.

Setanta is seeking new investment in its US business as it fights to secure the future of its international operations, still reeling from the bankruptcy of its UK arm last month.

Football: Italian satellite broadcaster Sky Italia acquired the live satellite rights for all Serie A matches from 2010-11 to 2011-12 in a deal with Lega Calcio. Sky will pay €580m ($824m) a season.

Basketball: PCTV-owned Mexican pay-broadcaster TVC Deportes extended it deal for the live rights to the ACB Spanish Basketball League in a three-year deal from 2009-10 to 2011-12

The Infront agency looks close to achieving a result which defies market logic: increasing the Lega Calcio’s rights fees without generating any direct competition between media operators.

ART and Showtime are already lobbying to carry the Abu Dhabi Media Company’s Premier League coverage after the group shocked its rivals by acquiring the rights to English football’s top-tier league two weeks ago.

Pitch and Kentaro last week won the rights to distribute English Premier League club channel Liverpool FC TV, despite higher offers from rival agencies.