Brazil
Broad TV coverage assured for Serie B, Band deal unresolved
The Brasileirão Série B 2024 kicked off with all matches shown live over the weekend, after a late completion of the broadcast picture in the country.
LiveMode’s Fifa love affair continues with 2026 World Cup sales mandate
LiveMode has been renewed as Fifa’s exclusive media rights sales agent in Brazil for the men’s World Cup, providing the agency with a far more attractive package of rights for the 2026 tournament than it sold in 2022.
Brazil’s biggest clubs restrict rivals’ payout in Globo deal
A broadcast rights deal between Brazil's biggest football clubs and Globo is reported to contain clauses that limit the amount the broadcaster can pay for the rights of other clubs - a stipulation that would preserve the financial status quo in Brazilian football.
EXCLUSIVE: Libra clubs hold out as Zeus pushes for Brazilian football betting deals
Zeus Sports Marketing and 1190 Sports are halfway to securing international betting and media rights to the Brazilian Série A in 2024, having agreed deals with 10 top-tier clubs for the upcoming season.
Brazilian clubs leave betting talks late as ZSM and 1190 push for clean sweep
Zeus Sports Marketing and 1190 Sports have agreed deals with 10 top-tier Brazilian clubs for the upcoming season, but the rights of Brazil’s biggest clubs remain unsold with the first round of Brasileirão fixtures beginning on Saturday, April 13.
ESPN Brasil set to retain Serie A rights
Pay-television broadcaster ESPN Brasil is poised to retain rights to Italy’s Serie A in a three-season agreement running from 2024-25 to 2026-27.
Corinthians weighs three bids for media rights as Brax joins race
Campeonato Brasileiro Série A club Corinthians now has three offers on the table for its broadcast rights, after the Brax Sports Assets agency made a proposal worth a basic R$240m (€44.2m/$48.2m) per year.
Globo pins down PFL rights in multi-year renewal
Globo, the Brazilian media giant, is to remain as the exclusive broadcast partner in the country of the Professional Fighters League (PFL), after signing a new multi-year rights deal.
Super Bowl ratings jump in NFL’s core international markets
Record UK viewing figures on Sky Sports for Super Bowl LVIII were among strong performing ratings across a variety of the National Football League’s target international markets.
Libra accepts five-year Globo rights proposal, LFU talks continue
Libra has stolen a march on Liga Forte União (LFU) by signing a letter of intent with media giant Globo over a five-year domestic rights deal, albeit talks between the two rival collectives in Brazilian …
Volleyball World extends with Globo in core Brazilian market
Volleyball World, the commercial entity created by the International Volleyball Federation (FIVB), has announced a four-year extension of its rights deal with Brazilian media group Globo
Athletico-PR sees off Globo court challenge over LiveMode PPV deal
A Brazilian court has sided with Athletico Paranaense in a long-running case against media group Globo related to pay-per-view broadcasts of the Campeonato Brasileiro Série A club.
Ascending Cazé TV won’t rival established broadcasters for rights buyouts
Agency LiveMode has no plans to compete directly against Brazil’s established media companies for all-encompassing exclusive rights deals despite racking up a powerful audience base on streamer Cazé TV.
Libra, LFU in ‘common sense’ talks to pool media rights
Libra and Liga Forte União (LFU), the two collectives of Campeonato Brasileiro Série A and Série B teams seeking to drive plans for a new league system, are closing in on an agreement to jointly market th…
Globo regains Copa América rights, Michelob Ultra sponsors 2024 edition
Brazilian media group Globo has reclaimed rights to the Copa América after securing exclusivity in the country to next year’s tournament, while brewing giant AB InBev will sponsor the event through its Michelob Ultra brand.
CazéTV and Globo to split Euro 2024 rights in Brazil
Fast-growing Brazilian streamer CazéTV has made its latest high-profile football acquisition in a deal for exclusive rights to 25 matches at Euro 2024.
SBT ensures continued FTA Champions League in Brazil; CazéTV in for Europa League
Uefa's media rights sales process for its club competitions has closed in Brazil, with incumbents Warner Bros. Discovery and commercial broadcaster SBT joined by fast-growing streaming platform CazéTV for the 2024-27 cycle.
Globo moves quickly for Club World Cup after Fluminense’s Libertadores win
Fluminense's weekend victory in the final of the Copa Libertadores, South America's elite clubs competition, has encouraged Brazilian media group Globo to invest in rights to the forthcoming Fifa Club…