After almost an entire season without Bundesliga coverage in the Czech Republic – and limited coverage in Slovakia – the Pragosport agency has this month struck a deal covering both territories.
Uefa has more than doubled the value of its club competitions in Czech Republic and Slovakia by striking an exclusive deal for the Champions League with pay-television broadcaster O2.
Uefa has earned a significant increase in the value of its national team rights across Eastern Europe, justifying its decision to sell market-by-market in the region.
Czech public-service broadcaster Česká Televize acquired rights to the 2018 and 2020 Olympic Games from Discovery Communications this week, paying substantially more than the value of the 2014 and 2016 Games in the country.
The aggressiveness of telco Telekom Srbija was a driving factor in increases in the value of the rights to the Uefa Champions League and Europa League in the Balkans.
Media rights income for Euroleague basketball is likely to be about the same in the 2014-15 season as it was last season, partly due to difficulties in Russia, one of the sport’s key markets.
The Pragosport agency is understood to have broken even on its deal for the Czech football league following two broadcast deals it agreed at the end of last month.
Sport1’s deal last week for the rights to the National Hockey League means the sports broadcaster now has exclusive rights to each of the four top North American sports leagues.
Pragosport deal is boost for Czech football league
Finnish deal takes Infront closer to global control of skiing rights but agency denies that it paid a strategic fee for the rights