The value of French Ligue 1 rights in Greece and Cyprus is set for a small increase in a renewed deal with pay-television broadcaster Nova.
The Greek government will offer the country’s domestic football clubs a massive increase in media-rights revenue, but only if they agree to a series of demands including a restructuring of the league system.
Patrick Comninos, chief executive of the Basketball Champions League, spoke to media at the Fiba Final Four event last week about Greek basketball club Panathinaikos reported interest in joining the competition.
The Asset Ogilvy agency has made a small profit from selling on Spanish LaLiga rights in Greece and Cyprus, following renewals with pay-television broadcasters Cosmote and PrimeTel.
Greek pay-television broadcaster Nova has struck media-rights deals with eight Superleague clubs, effectively marking the end of the league’s collective rights selling.