Lithuania
EBU seals four-year Fiba deal across 16 countries
The European Broadcasting Union (EBU) has secured free-to-air rights to the International Basketball Federation’s (Fiba’s) premium men’s and women’s national team events from November 2025 to 2029.
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Setanta agrees Bundesliga uplift in Eurasia, though Baltics included to 2025
Setanta Sports will pay an increase for its renewal of exclusive rights to the Bundesliga across Eurasia, though as part of the deal it has acquired short-term rights in the Baltics.
Uefa in market for 2024-27 rights-holder in Baltics after Viaplay exit
The Team Marketing agency is to go to market with Uefa club competition broadcast rights in the Baltic countries shortly after the exit of Viaplay from the region.
Viaplay sells full Baltic rights portfolio to TV3
Viaplay has finalised its exit strategy in the Baltic region after agreeing to sell on all of its sports rights to media company TV3 Group
Euroleague increases media rights income in Baltics
Euroleague Basketball has increased its media rights revenues in the Baltics through a new arrangement with media group TV3 and public-service broadcaster Lithuanian National Radio and Television (LRT).
Rugby Europe secures coverage with EBU quartet
Rugby Europe has struck a deal with the European Broadcasting Union that will see its rugby sevens events televised by public-service broadcasters in the Czech Republic, Lithuania, Poland and Spain
TV3 Group renews Boxxer rights in Baltic countries
TV3 Group, the broadcaster in the Baltic region, has extended its exclusive media rights agreement with the UK promoter Boxxer
Viaplay scores Haaland endorsement and content deal
Viaplay Group, the subscription streaming operator, has announced a multi-year endorsement and content agreement with Manchester City and Norway national team striker Erling Haaland
LIV Golf opener to be broadcast by Mola TV and Viaplay
LIV Golf’s inaugural Invitational Series event at London’s Centurion Club this week is to be broadcast by streaming service Mola TV, SportBusiness understands, while subscription streaming operator Via…
Viaplay ties down Caf competition rights in nine countries
Viaplay, Nordic Entertainment (Nent) Group’s subscription streaming platform, has acquired rights in nine countries to competitions organised by the Confederation of African Football.
Nent adds KSW to Viaplay portfolio in 10 European countries
Nordic Entertainment (Nent) Group’s subscription streaming platform Viaplay has acquired rights to Europe’s mixed martial arts organisation KSW in 10 countries.
TV3 pays big increase to secure Lithuanian Basketball League rights
The Lithuanian Basketball League (LKL) has secured increased fees for its recent multi-season rights deals with TV3 Group’s OTT platform Go3 and commercial channel LNK.
Setanta pays more than double to renew LaLiga rights in the Baltics
Spain’s LaLiga has more than doubled its fee in the Baltics thanks to a deal with Setanta Sports, which saw off competition from rival broadcasters and agencies.
Bidding war sends price of Uefa club competition rights soaring in the Baltics
Nordic Entertainment (Nent) Group paid an almost three-fold increase to acquire rights to Uefa’s club competitions in the Baltics after a neck-and-neck bidding process with TV3 Group.
Nent lands three-year IndyCar extension, adds Poland and Baltics
Nordic Entertainment (Nent) Group has extended its rights to the IndyCar US motor racing series for another three years
ACB maintains momentum with TV3 Group deal in Baltics, renewed Facebook streaming
Spanish basketball league Liga ACB has secured a multi-year contract in the Baltics with TV3 Group, following up on its latest deal with the Baltics-based media group earlier this year
Nent adds to armoury in Baltics with Uefa national team rights
Nordic Entertainment (Nent) Group has acquired a wide-ranging suite of Uefa national team competition rights in Estonia, Latvia and Lithuania across the 2022-28 cycle
Nent acquires rights in 10 territories to women’s Serie A
Nordic Entertainment (Nent) Group has acquired exclusive media rights to Italy’s top-tier women’s football league, the Serie A Femminile, as it furthers bolsters its women’s sport portfolio.
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