AsiaSat deal grants LaLiga TV wide exposure in Asia Pacific

LaLiga TV, the official television channel of the top division of Spanish football, has secured wide exposure in the Asia Pacific region through a partnership with satellite operator AsiaSat.

Under the deal agreed between AsiaSat and the Mediapro agency, LaLiga’s official production partner, LaLiga TV will be added to the sports channel line-up offered by AsiaSat 5.

The agreement, terms of which were undisclosed, marks the first time LaLiga TV launches as a 24-hour distributed channel in Asia Pacific. Commentaries for the channel will be available in English.

LaLiga will also produce its first English-language live studio show, analysing the forthcoming round of fixtures.