![Eurosport Cube during Tokyo 2020 coverage (Credit: Getty Images)](https://uploads-sportbusiness.imgix.net/uploads/sites/2/2023/02/Cube-Credit-Getty-Images.jpg?auto=compress,format&crop=faces,entropy,edges&fit=crop&w=620&h=339)
The European Broadcasting Union and Warner Bros. Discovery intend to discuss greater cross promotion of Olympic content following the pair’s joint four-Games rights deal in Europe.
You need to be a SportBusiness Media subscriber to view this content
Talk to our team of experts to learn more about the benefits of subscribing
Already have an account? Sign in here