Senegalese telecommunications company Excaf Telecom has acquired rights for Ligue 1, the top division of football in France.
The deal will run until the end of the 2014-15 Ligue 1 season.
Excaf will exploit the rights on its pay-television channel RDV.
RDV will provide live coverage of a Ligue 1 match every Friday evening, as well as a weekly 52-minute highlights programme.