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IMG forges closer PTO ties in three-year international media-rights deal

The IMG agency is to assist in the distribution of international broadcast rights to events run by the Professional Triathletes Organisation, including the Collins Cup, under a new agreement announced this afternoon.

The closing of a three-year deal comes after IMG was brought on board by the triathletes body to distribute broadcast rights to the PTO 2020 Championship at Challenge Daytona, an event held at the Daytona International Speedway in Florida.

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