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Nascar partners with NBC Sports to launch OTT streaming service

US stock car racing series Nascar is stepping up its efforts in the direct-to-consumer streaming space by partnering with NBC Sports to launch TrackPass on subscription service NBC Sports Gold.

It includes select Nascar Cup and Xfinity practices and qualifying sessions, as well as live races from the Arca East and West divisions, Nascar Whelen Modified Tour, Nascar Pinty’s Series and select grassroots events. American Flat Track (AFT) and International Motor Sports Association (IMSA) events are also included.

Set to launch in early December, TrackPass builds off the foundation set by Nascar’s FansChoice.TV platform, which aired much of the same content. While FansChoice.tv was a web-based platform, TrackPass on NBC Sports Gold allows users to cast streamed content on a connected device via NBCSports.com and the NBC Sports app.

The entire package costs $4.99/month or $44.99/year but series-specific sub-packages for IMSA, AFT and Nascar Roots content will also be available.

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