![Image: Kings League](https://uploads-sportbusiness.imgix.net/uploads/sites/2/2023/10/kings-league-conformada-inicialmente-equipos.jpg?auto=compress,format&crop=faces,entropy,edges&fit=crop&w=620&h=386)
The 'final four' of Gerard Pique's seven-a-side football competition, Kings League, peaked at over two million viewers across Twitch, YouTube and Tiktok on Sunday, as over 92,000 fans filled the stands of the Camp Nou in Barcelona to witness an influencer sports phenomenon.
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