UK pay-television broadcaster Premier Sports has renewed its rights deal with the Nascar motor-racing series for the top-tier Sprint Cup competition for two years, 2013 and 2014.
The deal also includes live rights for selected races from the Nascar Truck Series, according to the Autosport website. The broadcaster plans to allow viewers to choose which Truck Series races are shown live via social media-based voting.
“This is great news that we will again be in place come the Daytona 500 in February as the exclusive live UK broadcast partner for the NASCAR Sprint Cup Series for a further two seasons,” Premier Sports’ general manager Richard Sweeney said.
“On top of continuing our exclusive coverage of the Cup, we have also struck a deal to show highlights of every Truck Series race throughout the two year extension.”