The Mediapro agency has agreed a deal to establish a new package offering sports content from its Spanish pay-television broadcaster Gol T, alongside entertainment content from over-the-top platforms TotalChannel and Wuaki.tv.
In what Mediapro described as an “unprecedented agreement” in Spanish pay-television, the new package will be offered for a promotional monthly fee of €14.90 ($18.8) for the first three months, before rising to €24.75.
The promotion is valid until November 30 and Mediapro said that taking up the package will be 30-per-cent cheaper than paying for all three services separately – even after the deal expires.
Gol T’s sports content includes football rights such as the Spanish Liga and Copa del Rey, the Uefa Europa League and English Premier League.
From the 2015-16 season, Gol T will also offer Uefa Champions League football after it and commercial broadcaster Atresmedia last month acquired rights for the three seasons through 2017-18.