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Sky mulls making Cricket World Cup final free-to-air in UK

Pay-television broadcaster Sky is considering making the 2019 Cricket World Cup final available free-to-air in the UK.

Speaking to the UK public broadcaster, the BBC, rights-holder International Cricket Council’s chief executive David Richardson said he was hopeful that “something can be arranged in that regard” to maximise audience for the showpiece event.

Sky holds the live rights to the competition, while commercial broadcaster Channel 4 and the BBC hold highlights and online clip rights, respectively.

The pay-television broadcaster could make the match available online or partner with a terrestrial channel.

The final will be on July 14 at the Lord’s in London.

The Cricket Word Cup, which began on May 30, is being held in England and Wales.

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