W sportsmedia targets Norway with new Oslo office

The W sportsmedia agency has opened a new office in Oslo in an effort to expand its presence in the Norwegian winter sports market.

Due to open on January 1, the Oslo office will be led by Norwegian national Mari Haugli, who currently serves as head of sponsorships at W sportsmedia.

The Norwegian facility will support the firm’s head office in the Swedish capital of Sweden. W sportsmedia also runs an office in Prague, Czech Republic.

David Nilsson, chief executive officer of W sportsmedia, said: “Opening up an office in Oslo is a step in order for W to be represented in a proper way in the Norwegian event and sponsorship market. Norway is of course an important market for our winter sports portfolio.”