Amazon Prime Video

Basketball

Aside from the huge financials on offer, SportBusiness Media delves into what this landmark rights deal means for stakeholders across the US sports industry.
Basketball
Media

The National Basketball Association's record domestic media rights sales process is one step away from completion, after its board of governors approved the agreements with incumbent Disney and newcomers NBC and Amazon Prime Video.
Ice Hockey
Media

Amazon's impending entrance into live ice hockey broadcasting is to be complemented with a behind-the-scenes docuseries focused on some of the National Hockey League's top players.
Football
Media

The move represents the first time Amazon has picked up rights in Japan to a sports competition not involving Japanese athletes, following previous coverage of boxing and baseball events.
Motorsport
Events

Nascar is following the example of the National Basketball Association and Major League Soccer by unveiling an in-season, bracket-style tournament for its Cup Series to begin in 2025
Ice Hockey
Media

The NHL has its first streaming only deal in Canada after Amazon reached a two-year rights deal with Rogers Communications to air Monday night games.
Basketball
Media

CBS Sports has signed a new rights deal with the Women's National Basketball Association, which SportBusiness understands runs for two years, as it prepares for record network coverage of the league in 2024.
Basketball
Media

The Women's National Basketball Association has extended its domestic broadcast deal with Amazon Prime Video for two years, with the platform airing 21 WNBA games each season, including the WNBA Commissioner's…
American Football
Events

The National Football League has announced two games in the 2024 season, including the league's debut game in Brazil in September, will be shown exclusively on streaming services, with Peacock and Amazon…
Basketball
Media

The National Basketball Association has struck a multi-year deal with Amazon Prime Video in Mexico to livestream more than 50 regular-season and playoff games.
Multiple Sports
Industry Moves

Marie Donoghue, who played an integral role in growing Amazon's sports rights portfolio in the United States, is to leave the online retail giant
American Football
Media

Amazon Prime Video's second season as the exclusive Thursday Night Football broadcaster returned a 24-per-cent increase in total viewership in the United States compared to its inaugural season
Multiple Sports

Amazon has found that premium sports properties drive acquisition of new customers to its Amazon Prime premium service but are not necessary for their retention.
Boxing
Media

Al Haymon's Premier Boxing Champions (PBC) promotion has found a new broadcast home in the United States following the shutting down of Showtime Sports, announcing an exclusive tie-up with Amazon Prime…
Cricket

Online retail giant Amazon “blew the competition out of the park,” to quote one source, in order to secure International Cricket Council rights for the next four years in Australia.
American Football
Media

Amazon Prime Video's Thursday Night Football (TNF) broadcast of the Seattle Seahawks-Dallas Cowboys NFL game on November 30 drew its best-ever audience with an average of 15.26 million viewers
Football
Media

The National Women's Soccer League has agreed the largest media rights deals in women's sport in contracts spanning four years worth $60m (€56m) annually, with games airing on CBS, ESPN, Amazon and Scripps S…
Football
Media

The domestic broadcast rights auction for French football’s Ligue 1 from 2024-25 onwards is to launch on September 12 after the date was approved today (Wednesday).