Asian Football Confederation (AFC)
Latest Features
China Mobile rights spree doesn’t herald new boom, but raises hopes for competition
Strong competition lifts AFC fee in Vietnam in pre-Covid deal
AFC and FMA to renegotiate global rights contract
CJ ENM’s re-emergence fails to help DDMC Fortis avert AFC fee fall in Korea
Legal action against beoutQ by Fifa and other major sports rights-holders ‘imminent’
C More adds AFC rights to football output
AFC agrees landmark Bangladeshi deal with new broadcaster T Sports
Turkey’s D-Smart secures AFC rights for 2021-24 cycle
Sportradar becomes AFC data and video partner
Features
Patrick Murphy, chief executive of DDMC Fortis
DDMC Fortis bullish on AFC rights, despite conflicting signals from China
DDMC Fortis faces daunting task with AFC but potential is massive
The Asian Football Confederation has gambled by awarding its commercial rights to a joint venture of two relative newcomers: Chinese media company Wuhan DDMC Culture and Synergy Sports, the agency set up by former Team Marketing executives Patrick Murphy and David Tyler.
All major agencies in the hunt as AFC bids go to a second round
Second-round bids for Asian Football Confederation media and marketing rights were due on Thursday evening (April 26) Malaysia time. It is understood none of the bidders from the first round, which included agencies and broadcasters, have been eliminated from the process.
Asia/Mena ownership of major agencies will boost AFC returns
Next week’s first-round bids for Asian Football Confederation commercial rights are expected to see an unprecedented level of competition between all major sports-rights agencies.
Mena missing from AFC tender, giving beIN the chance to renew
The Asian Football Confederation’s media and marketing rights tenders – sent out earlier this month – do not cover the Middle East and North Africa, TV Sports Markets has learned.
AFC rights prove tough sell for Lagardère in Indian subcontinent
AFC to tap into agency market but winner faces challenge
Suning steps up to fill LeSports vacuum with AFC and CSL rights
AFC confirms WSG extension is dead as LeEco looks to offload
Nine buys free-to-air rights as Fox closes in on AFC renewal
Commercial broadcaster Nine will pay between A$3.5m (€2.4m/$2.7m) and A$4m for free-to-air rights to the Australian national team’s remaining 2018 World Cup qualifiers.
Lagardère opts for JTBC and grows value of AFC in Korea
Asian Football Confederation rights have increased in value by 86 per cent in South Korea after cable-television broadcaster JTBC outbid the country’s free-to-air cartel.
AFC doubles rights fee in four-year Thai renewal with BBTV
The value of Asian Football Confederation rights doubled in Thailand after a renewed deal with commercial broadcaster BBTV.
WSG sweats as Sheikh Salman considers options
Sheikh Salman bin Ebrahim al-Khalifa, the president of the Asian Football Confederation, is planning to set up an ad-hoc committee of experts to evaluate the AFC’s options for its rights beyond 2020.
Salman election win could lead to major Fifa rights shake-up
A victory for Sheikh Salman bin Ebrahim al-Khalifa in Fifa presidential election could have major repercussions on the sale of Asian Football Confederation media rights.
Le Sports beats rivals to carry AFC flame in China
The Asian Football Confederation will enjoy a huge increase in the value of its rights in China in its new deal with Le Sports.
Agencies and channels jostle for position
The annual congress of the Asian Football Confederation, which took place this week in Bahrain, was ostensibly a political event - but a whole range of media-rights issues were under discussion.
Agencies head to Bahrain to snap up federation business
All of the industry’s major rights agencies were present in Bahrain this week at the Asian Football Confederation annual congress to try to agree media-rights deals with Asian federations.
One big deal down, one to go for Lagardère
The rights-trading subsidiaries of sports marketing company Lagardère Unlimited look set for a double boost. World Sport Group is close to renewing its contract with the Asian confederation, while Sportfive remains favourite to renew its deal for African confederation rights.