Bayern Munich
Bayern to tour Japan in latest Bundesliga-Sky PerfecTV initiative
German Bundesliga club Bayern Munich has announced a pre-season tour of Japan as the league looks to continue its brand-building efforts in the market in partnership with local media rights-holder Sky…
ESPN demonstrates Bundesliga commitment with extensive Der Klassiker coverage
ESPN is demonstrating its commitment to the Bundesliga with extensive coverage of the high-profile Bayern Munich-Borussia Dortmund match this weekend, highlighted by "Der Klassiker" being aired on the…
Bayern latest team to star in Amazon series; discovery+ to stream Liverpool documentary
Online retail giant Amazon has announced that German and European champions Bayern Munich will become the latest football club to be the subject of a behind-the-scenes documentary aired on its Amazon Prime…
Bayern confirms channel launch
German Bundesliga football club Bayern Munich has confirmed it will launch its own linear television channel, FC Bayern.tv, on February 27.
Bayern Munich targets China and US through Goal.com partnership
German Bundesliga champion Bayern Munich has signed a global media partnership with specialist digital football platform Goal.com.
Bayern Munich adds latest US partner with Univision Deportes deal
Spanish-language US broadcaster Univision Deportes has agreed a content partnership with German Bundesliga football club Bayern Munich.
Bayern Munich teams up with MSN in US content drive
German Bundesliga champion Bayern Munich has announced a US content partnership with Microsoft’s web portal MSN.
Bayern Munich partners with CCTV
German Bundesliga football club Bayern Munich has entered into a content partnership with Chinese state-owned broadcaster CCTV.