Aaron Davidson, the former president of the US division of Brazilian sports marketing agency Traffic Sports, will attend a sentencing hearing on April 24 after pleading guilty to corruption charges in a case involving football’s global governing body Fifa.
Interview with Ioris Francini, president of media and events, and Michael Mellor, head of football, IMG, on the agency’s deal for Copa América Centenario rights.
The contract for the unsold commercial rights to next year’s centenary edition of the Copa América represents an opportunity for sports-rights agencies to build relationships with the two governing bodies of football in the Americas.
Imagina, the operator of the Mediapro agency, has categorically denied that it is involved in an investigation into allegations of football rights corruption after the Reuters news agency reported that an affiliate of the Spanish media company is one of the unidentified sports marketing companies to have been allegedly implicated in the scandal by the US Department of Justice.
The partnership between Concacaf, the governing body of football in the Caribbean, North America and Central America, and the Traffic Sports USA agency, has been curtailed.
The IMG agency has acquired exclusive international media rights for events operated by Concacaf, the governing body of football in North America, Central America and the Caribbean.
The centenary version of the Copa América, which will take place in the US in June 2016, looks likely to earn at least twice as much in media rights income as the 2015 Copa América.