International Table Tennis Federation (ITTF)

The International Table Tennis Federation awarded its rights in China to sports marketing company Seca as it believes it is the best partner to ease ITTF content into the Chinese digital market.

The International Table Tennis Federation’s decision to sell its media rights in China and other core markets itself left slim pickings for agencies, but hasn’t stopped Lagardère Sports from taking on the challenge.

Chinese sports marketing company Seca has secured exclusive mobile and internet rights in the country to a number of International Table Tennis Federation events after agreeing a partnership with the sport’s global governing body.

The International Table Tennis Federation (ITTF) has sealed a rights distribution deal with Lagardère Sports, the sports marketing division of conglomerate Lagardère.

Online video distribution and marketing company Rightster has agreed a partnership with the International Table Tennis Federation to further develop the global governing body’s official channel on video-sharing platform YouTube.

White label smart television portal provider NetRange is to launch an application for coverage of major events under the jurisdiction of the International Table Tennis Federation (ITTF), the sport’s global governing body.

The International Table Tennis Federation will further develop its content on video-sharing platform YouTube after securing sponsorship deals with three companies.

Eurosport deal helps international table tennis federation in push beyond Asian heartland

Pan-regional sports broadcaster Eurosport has acquired live rights for the 2014 International Table Tennis Federation (ITTF) governing body’s World Tour.