National Basketball Association (NBA)

Motorsport
Industry Moves

Dorna Sports, the commercial rights-holder of the MotoGP motorcycling championship, has recruited the National Basketball Association’s Dan Rossomondo as its new chief commercial officer.
Basketball
Media

The National Basketball Association's All-Star Game drew its lowest ratings on record with just 4.59 million viewers tuning in across Warner Bros
Basketball
Media

Record numbers of viewers watched Los Angeles Lakers star LeBron James become the National Basketball Association's all-time leading scorer with 38,388 points and counting during the Lakers-Oklahoma City…
Basketball
Industry Moves

Sports industry executive Sharon Fuller has joined the National Basketball Association as associate vice-president of content and social in Europe and the Middle East
Basketball
Media

The National Basketball Association has signed a virtual reality-focused multiyear deal extension with global tech giant Meta
Basketball
Media

The NBA’s viewership figures on Chinese state broadcaster CCTV are reportedly close to returning to the levels reached prior to the league’s blackout in the country.
Basketball
Media

League looks to ramp up its promotion of Christmas Day slate of games
Basketball

The NBA has maintained its rights value in Vietnam and earned an increase in Indonesia thanks to recent deals agreed from the 2022-23 season onward.
Basketball
Media

Executive says a league rights renewal has to be a 'deal for the future'
Basketball
Media

Indonesian media group Emtek has signed a 'multi-year' extension to its rights agreement with the National Basketball Association
Multiple Sports
Finance & Law

Merged offering of HBO Max, discovery+ to debut next spring in US
Basketball
Media

Vietnamese telecoms operator FPT has acquired exclusive rights to the NBA in a deal starting with the current season and running until 2024-25
Basketball
Media

Globo's pay-television broadcaster SporTV will once again broadcast the NBA in Brazil after securing a sublicensing agreement with beer brand Budweiser, which holds a package of NBA media rights in the…
Basketball
Media

Live sports mobile platform Buzzer has secured multiyear partnership extensions with the National Basketball Association and Women's National Basketball Association to continue to distribute out-of-market…
Basketball
Media

ESPN has expanded its media rights agreement in Australia with the NBA to add two live games per week that were previously on free-to-air public-service broadcaster SBS, starting from the upcoming 2022-23…
Basketball
Media

One of the most influential shows in US sports media stays intact
Basketball
Fan Engagement

Commissioner details how accelerating pace of technological revolution will lead to seismic shifts in how sports are presented to fans
Basketball

The NBA's media rights value in Japan will drop slightly under a previously-unannounced extension with Rakuten.