Baseball

Baseball

Major League Baseball’s MLB Network is working with former All-Star pitcher CC Sabathia and existing network talent to create a new player-focused, conversation-focused alternate game broadcast.
Baseball

Despite ratings issues across much of the American sports industry and political turbulence within its own league, Major League Baseball is seeing record-level digital engagement during the early going…
Baseball

Chinese streaming platform and internet giant Tencent has announced its first major sports media rights deal covering territories outside its home market, with a three-year deal for Major League Baseball…
Baseball

OTT streaming service DAZN has extended its deal for Major League Baseball rights in Germany
Baseball

Major League Baseball’s Miami Marlins, as expected, have completed a multiyear local rights renewal with Bally Sports Florida, solidifying one of its critical revenue streams and making them the last c…
Baseball

Major League Baseball’s New York Yankees and the YES Network have revived a long-planned digital rights deal with Amazon in which the ecommerce and streaming video giant will show 21 live Yankees games t…
Baseball

Korean KBO baseball league teams are busy agreeing commercial deals ahead of the start of the 2021 regular season on April 3
Baseball

Major League Baseball’s Milwaukee Brewers have signed a multiyear rights extension with Sinclair Broadcast Group, securing a key piece of revenue and media distribution in advance of the 2021 season.
Baseball

La Vida Baseball, a multi-language Latino baseball lifestyle media company, has developed a new, large-scale content initiative devoted to the life and legacy of the late Baseball Hall of Famer Roberto…
Baseball

Major League Baseball’s Miami Marlins said they will allow around 25 per cent attendance at Marlins Park this season, making the club among the first in the league to detail plans for allowing attending f…
Baseball

The Mid-Atlantic Sports Network (MASN), the regional sports network home of Major League Baseball’s Washington Nationals and Baltimore Orioles, will finally enable in-market streaming of live games in 2…
Baseball

ESPN has signed announcers Alex Rodriguez and Matt Vasgersian to one-year contract extensions that will keep them in place with its flagship Major League Baseball broadcast property, Sunday Night Baseball,…
Baseball

Australian pay-television operator Foxtel and its Kayo Sports OTT streaming platform have acquired rights to the 2020-21 edition of the Australian Baseball League
Baseball

Major League Baseball’s 2020 World Series, a six-game triumph for the Los Angeles Dodgers, ended with the event’s lowest-ever television ratings in the United States.
Baseball
Events

Viewership for Dodgers-Rays matchup falls 30 per cent from a year ago
Baseball

Major League Baseball has introduced new features with short-form social media platform Snapchat in which the company’s augmented reality platform has now been incorporated into the league’s Ballpark mob…
Baseball

Major League Baseball has completed a multi-year rights deal with Star Sports India in which the broadcaster will show each game of the 2020 and 2021 World Series live across India
Baseball

The World Baseball Softball Confederation will stream the inaugural Taiwan Baseball5 Championships this week on its digital platform GameTime