BT’s short-term Turkish Süper Lig deal is taster for longer-term contract

UK telco BT’s acquisition of Turkish Süper Lig rights for the remainder of the 2019-20 season is a ‘toe-in-the-water’ ahead of a potential longer-term agreement, SportBusiness Media understands.

This content is available to SportBusiness Media subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here