Sports Innovation Lab, Ally target equitable media spend on women’s sports
Boston-based data company Sports Innovation Lab and Ally Financial have launched the Women's Sports Club in an effort to create equitable media spend on women's sports properties
Netflix renews golf and tennis docuseries
Netflix has announced that it has renewed its golf and tennis documentary series "Full Swing" and "Break Point" for second seasons
NFL: Global Super Bowl audience up 7 per cent
The global audience for the recent Super Bowl between the Kansas City Chiefs and Philadelphia Eagles was up 7 per cent from 2022 with 56 million watching the game, according to figures released by the…
FanDuel to stream MLB games as part of new deal with league
Major League Baseball has named FanDuel a co-exclusive official sports betting partner in North America in a multi-year deal that will include FanDuel's app and OTT platform FanDuel+ airing MLB
MLB adds execs to local media group amid RSN worries for 17 teams
Major League Baseball has added three executives to its new local media department amid financial struggles for 17 teams' regional sports networks (RSN) at Bally Sports and AT&T SportsNet
DirecTV sponsors USA Baseball for World Baseball Classic
DirecTV will sponsor USA Baseball's team at the upcoming 2023 World Baseball Classic (WBC) in a deal that includes a jersey patch on the left sleeve of the Americans' uniforms
MSG to launch streaming service MSG+ this summer
Regional sports network Madison Square Garden (MSG) Networks has announced it will launch streaming service MSG+ this summer
TMRW Sports makes four executive hires
TMRW Sports, the golf technology venture co-founded by Tiger Woods and Rory McIlroy, has made four new executive hires, including Ken Aagaard as vice-president of broadcast technology ahead of the launch…
CW Network’s debut LIV Golf ratings hover below 300,000 mark
LIV Golf's debut on the CW Network averaged just 289,000 viewers and earned a 0.18 household rating over Saturday and Sunday broadcasts
NFL, Cinedigm sign extension for Super Bowl film distribution
The National Football League and entertainment company Cinedigm have extended their distribution deal for the annual Super Bowl film and future NFL Films catalogs