Indian Premier League (IPL)
Sky fills out long-term cricket calendar with IPL rights to 2027
Sky Sports secured exclusive rights in the UK for four years to the IPL, which starts today, to ensure it held a cricket property - the world’s most valuable - which occupies a fixed point for over two months in the calendar.
Sky strikes four-year IPL, WPL agreement after DAZN deal collapse
Sky has secured exclusive rights in the UK and Ireland to the Indian Premier League and Women’s Premier League from 2024 to 2027, as it continues to prioritise international T20 leagues over most overseas bilateral series.
Disney Star and Reliance seek to dodge further ‘bloodbaths’ through merger
The proposed merger between Disney Star and Reliance is being driven to a great extent by the wish to avoid a repeat of the 2023 IPL, in which the two entities undercut each other, resulting in reduced advertising revenues.
IPL digital ad revenues up almost 3x on last year: Viacom18’s Jayaraj
Anil Jayaraj, Viacom18’s chief executive officer for sports, has told SportBusiness Media that domestic digital advertising revenues from the 2023 Indian Premier League were almost three times higher than last year.
JioCinema breaks streaming record for IPL final
Indian streaming service JioCinema has set a new global record for the most concurrent views for a live streamed event after over 32 million viewers tuned in to its coverage of the 2023 Indian Premier…
IPL linear rights strategy ‘vindicated’, says Disney Star’s Gupta
Record viewership for the IPL on Disney Star’s channels points to the enduring strength of linear, Sanjog Gupta tells SportBusiness Media.
DAZN secures IPL increase in five-year Foxtel deal
DAZN conducted a successful sales process of its IPL rights in Oceania, with Foxtel paying an uplift on its previous fee in a new five-year deal, although Sky NZ's deal for the 2023 season is a slight decrease.
Sky halves cash fee in co-exclusive IPL deal with DAZN
Sky has halved its cash rights fee for Indian Premier League rights in the UK and Ireland by striking a one-year, co-exclusive rights deal with DAZN.
SuperSport leaves it late to retain IPL rights
Pay-television broadcaster SuperSport has retained its long-running coverage of the Indian Premier League (IPL) in South Africa after striking a late rights deal for the T20 cricket competition
Sky NZ seals 11th-hour IPL deal
Pay-television broadcaster Sky New Zealand has secured rights to the Indian Premier League after striking a late deal with media group DAZN
Evision secures IPL rights for Mena region
Evision, the media and entertainment arm of telco e& life, has acquired exclusive broadcast rights in the Mena region to the 2023 season of the Indian Premier League (IPL) T20 cricket competition
DAZN and Sky to share IPL coverage in UK, Ireland
DAZN and Sky Sports will share live coverage of all 74 matches from this year’s Indian Premier League in the UK and Ireland, after DAZN opted to sublicense rights to the pay-TV broadcaster.
Disney Star makes first-time free-to-air IPL provision
Disney Star has said it will provide free-to-air access to T20 cricket competition the Indian Premier League (IPL) for the first time
Saudi Tourism Authority finalises sponsorship deal with IPL
Saudi Arabia's national tourism authority has become a sponsor of the Indian Premier League T20 cricket tournament
Sharing premium rights is the new normal in India, Disney president Madhavan says
Splitting the rights for market-leading cricket properties between different broadcasters is a feature of the "evolution" of Indian sports media driven by rising costs, K Madhavan, the president of Disney…
The IPL e-auction: A SportBusiness Media analysis
India’s major media groups are satisfied with the results of the Indian Premier League’s e-auction, with Star and Viacom18 sharing the spoils and Sony content with the amount its rivals were forced to pay.
Shah hails ‘digital revolution’ as value of IPL digital rights overtakes linear rights
Board of Control for Cricket in India (BCCI) secretary Jay Shah believes India has witnessed a “digital revolution” after the value of digital rights to the Indian Premier League (IPL) surpassed the val…
IPL rights packages sell for $6.2bn, more than double previous cycle
The Board of Control for Cricket in India has cemented its financial dominance of global cricket after auctioning the media rights to the Indian Premier League for INR48,390 crore ($6.2bn/€5.9