Scandinavia

Multiple Sports

Spring Media has announced a merger with fellow Stockholm-based sports marketing company Future Sports Agency and has secured funding from investment company Helix Kapital as part of plans to further strengthen…
Athletics

Norwegian public-service broadcaster NRK has extended its rights agreement with the Norwegian Athletics Association (NFIF) for coverage of national athletics competitions
Tennis
Host Broadcast & Production

Sportway, the automated production and live streaming firm, has signed up the Swedish Tennis Association as its latest client in a two-year agreement
Multiple Sports

Nordic pay-television broadcaster Allente, whose customers span Denmark, Finland, Norway and Sweden, has secured a distribution deal with US media giant Discovery in which OTT platform discovery+ will…
Football

Nordic Entertainment (Nent) Group has acquired exclusive media rights to Italy’s top-tier women’s football league, the Serie A Femminile, as it furthers bolsters its women’s sport portfolio. M
Football
Media

Serie A, the top division of Italian club football, kicked off its 2021-22 season with 20 new international rights-holders in place as late contract extensions were agreed by the Infront agency in the…
Olympic Games

The record-breaking 400m hurdles victory by Norway’s Karsten Warholm attracted a peak audience of only 183,000 viewers in the Nordic country due to the seven-hour time difference with Tokyo.
Counter Strike: Global Offensive

The company staged the most-watched CS:GO matches of all time in January this year, twice exceeding the existing record during its Blast Premier Global Final.
Football
Media

TV2, the Danish government-owned broadcaster, has followed up its deal for rights to the Uefa European Qualifiers, Nations League and European Championship by acquiring rights to Denmark’s qualifying m…
Football

Lega Serie A has accepted offers for rights to Italian football’s Coppa Italia and Supercoppa from 2021-22 to 2023-24 in four European countries, along with Australia, Hong Kong, Mongolia, Vietnam and s…
Football

Denmark’s defeat to England in the semi-final of the Uefa European Championship attracted a record audience on DR, the Danish public broadcaster.
Football

Action from the Uefa European Championship quarter-finals attracted strong audiences on public-service broadcasters in the competing nations of Belgium, Denmark and Switzerland
Football

TV4, the Swedish commercial broadcaster, attracted a second-half audience of 2.83 million viewers on Tuesday evening for the Uefa European Championship round-of-16 clash between Sweden and Ukraine
Football

Pay-television broadcaster C More has secured media rights in Sweden and Finland to Italy's Serie A for the next three seasons
Football

Norwegian commercial broadcaster TV2 has offered to introduce a Video Assistant Referee system for domestic football competitions for when it takes over the broadcast rights in 2023
Football

Tuesday evening’s heavyweight Uefa European Championship clash between Germany and World Cup holders France attracted bumper audiences on free-to-air broadcasters in both countries.
Motorsport

Spring Media, the Stockholm-based agency, has extended its agreement to commercialise the broadcast rights and improve broadcast exposure for Sweden’s top speedway league.
Ice Hockey

Sportway, the Stockholm-based automated production and live streaming firm, has reached an agreement with the Danish Ice Hockey Union (DIU) to install artificial intelligence camera production infrastructure…