News
ASO confident over women’s Tour de France ‘investment’ as opener nets 3m domestic viewers
Event promoter Amaury Sport Organisation is confident that its investment in the women’s Tour de France will pay off commercially in future years with a sizeable free-to-air audience creating an appealing p…
DFB selling 3.Liga and women’s Bundesliga rights across four seasons
The German Football Association (DFB) has launched the domestic media rights auction for the third-tier 3.Liga and the women’s Bundesliga, the top tier of the women’s game.