Cable Thai Holdings agrees Red Bull content deal

Thai pay-television operator Cable Thai Holdings has agreed a content partnership with the Red Bull Media House global media company.

Red Bull Media House will provide the operator with programming such as the Red Bull X-Fighters, Red Bull Rampage and Red Bull Cliff Diving world series.

The length of the deal was not disclosed.

Additional series covering skateboarding, mountain biking, surfing and adventure racing will also be offered, along with programming covering athletes that are supported by Red Bull, such as Formula One motor-racing world champion Sebastian Vettel and footballer Thierry Henry.