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Coupang Play acquires LaLiga rights in South Korea

Lee Kang-in of RCD Mallorca. (Photo by Diego Souto/Quality Sport Images/Getty Images)

South Korean e-commerce company Coupang has taken a significant stride in its sports broadcasting ambitions by securing rights to the Spanish LaLiga in a five-year deal covering 2023-24 to 2027-28.

Coupang will take over the rights from pay-TV sports operator SPOTV, which currently holds them under a deal running from 2020-21 to 2022-23.

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