The IMG and William Morris Endeavor agencies have appointed Greg D’Alba as president of global sales and marketing.
D’Alba will work closely with co-chief executives Patrick Whitesell and Ari Emanuel, overseeing all brand partnerships and leading the companies’ global sales and marketing strategies. He will be based in New York.
D’Alba had previously worked as president of CNN News Networks and US media conglomerate Turner’s digital ad sales and marketing.
His arrival marks the first senior appointment since WME and private equity firm Silver Lake Partners closed their deal to acquire IMG.