NBC secures long-term Royal Ascot deal in the US

NBC Sports Group has continued its round of horse racing rights renewals, this time agreeing a six-year deal to show the Royal Ascot meeting in the US.

The deal will run from 2019 to 2025 and expands on NBC’s original two-year deal which covered 2017 and 2018.

NBC will show most of the annual meeting on pay-television broadcaster NBC Sports Network, but will also show four hours of live coverage on commercial broadcaster NBC each Saturday, including the Group 1 Diamond Jubilee Stakes.

The deal is understood to have been completed in early October, around the same time as NBC’s deal for rights to the Breeders’ Cup Challenge Series. It also holds rights to the Breeders’ Cup itself, as well as the three Triple Crown races – the Kentucky Derby, the Belmont Stakes and the Preakness Stakes.


Most recent

Pay-television broadcaster BT Sport took advantage of Sky’s long-running concerns over wrestling body WWE’s OTT service to grab WWE rights in the UK and Ireland from its rival at a steep discount, SportBusiness Media understands.

As TikTok has grown into one of the world's most popular social-media apps during the past year, the short-form video-sharing platform has become an important tool for sports rights-holders to expand and engage their fanbases. 

Turkish agency Saran has negotiated a price reduction for rights to the English Premier League for the 2019-22 cycle, SportBusiness Media understands, the first time it has achieved this since acquiring the property at the turn of the decade.

Mola TV, the new entrant to Indonesia’s sports broadcasting market, is employing a novel strategy straddling pay-television, free-to-air and digital distribution channels to exploit the Premier League rights it has acquired for the upcoming 2019-22 cycle.