![Spain v Switzerland, September 2022. (Photo by David S. Bustamante/Soccrates/Getty Images)](https://uploads-sportbusiness.imgix.net/uploads/sites/2/2022/11/GettyImages-1243502193.jpg?auto=compress,format&crop=faces,entropy,edges&fit=crop&w=620&h=414)
The football federations of Belgium and Spain have agreed content partnerships with Chinese social media platform Xiaohongshu ahead of their appearances at the Fifa World Cup.
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